When I talk with people, and they find out I have an internet business, I sometimes get asked how to use the Internet to help them with their local business.
In the last year, I helped a friend market his new Indian restaurant. And after a year, his restaurant comes up first in the local search results on Google and he often has lines out the door.
I wrote about how I did this on the ZASM part of my site — you can find in on this page